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Auction format: Insertion Fees and Final Value Fees
Buy It Now format: Insertion Fees and Final Value Fees
Seller discounts
Optional feature fees
When you list an item on eBay in the Auction or Buy It Now formats, you are charged:
an Insertion Fee based on the item starting price or reserve price.
Feature Fees, if you select optional features to increase your chances of selling successfully when listing the item
If the item sells, you also pay a Final Value Fee based on the item final selling price.
The total cost of selling the item is the Insertion Fee, the Feature fees (if any) plus the Final Value Fee.
For example:
If you list an item as an auction with a starting price of £0.99 and select the gallery option, you will pay £0.25 to list your item:
Insertion Fee: £0.10
Optional Feature Fee (Item Subtitle): £0.35
Total: £0.45
When you sell your item in auction format, you will pay a maximum of 8.75% of the item final selling price as the Final Value Fee. If the item does not sell, there is no Final Value Fee.
If you sell books, CDs or DVDs, the insertion fee starts at £0.05 and the Final Value Fee is 9% of the final selling price if the item sells.
Note: Stated eBay fees include 15% VAT for residents of the EU. This is calculated at the Luxembourg rate of VAT. Find out why. Usually invoices sent to you will quote fees with VAT included.
Different fees apply for eBay Motors. Please see the eBay Motors fees page for further details.
Starting or Reserve Price
Insertion Fee
All categories
£0.01 – £0.99
£0.10
£1.00 - £4.99
£0.15
£5.00 - £14.99
£0.25
£15.00 - £29.99
£0.50
£30.00 - £99.99
£1.00
£100 or more
£100 or more (multiple-item listings)
£1.30
£1.90
Media (single item) For fees on multiple-item listings, please see the table below.
£0.01 – 0.99
£0.05
£1.00 or more
Mobile phones with contracts
Any price (single item)
£7.95
Any price (multiple items)
£19.95
Property
£35.00
Multiple items
£35.00 x number of items
The Insertion Fee for Multiple Item (Dutch) auction listings is based on the opening value of your items. The opening value is the starting price or the fixed price multiplied by the quantity of items. If this sum is above £100.00 the maximum insertion fee for such Multiple Item listings is £1.90.
Starting price of £0.99 or less
Number of items in listing (starting price of £1.00 or above)
2 - 5
£0.20
6 - 10
£0.40
11 - 20
£0.80
21 - 30
£1.20
31 - 40
£1.60
41 - 50
£2.00
51 or more
£2.40
If you list an item which does not sell, or if your buyer does not pay, you may qualify for a credit for your insertion fees.
Final Selling Price
Final Value Fee
Item not sold
No Fee
£0.01 – £29.99
8.75% of the amount of the winning bid up to £29.99
£30.00 - £599.99
8.75% of the initial £29.99 (£2.62) + 5.25% of the remaining balance of the final selling price
£600.00 or more
8.75% of the initial £29.99 (£2.62) + 5.25% of the initial £30.00 - £599.99 (£29.93) + 1.5% of the remaining balance of the final selling price.
Media
Item sold
9% of the closing balance
Technology
£0.01 - £29.99
5.25% of the amount of the winning bid, up to £29.99
5.25% of the initial £29.99 (£1.57) + 3% of the remaining balance of the final selling price
£100.00 - £199.99
5.25% of the initial £29.99 (£1.57) + 3% of the initial £30.00 - £99.99 (£2.10) + 2.5% of the remaining balance of the final selling price
£200.00 - £299.99
5.25% of the initial £29.99 (£1.57) + 3% of the initial £30.00 - £99.99 (£2.10) + 2.5% of the initial £100.00 - £199.99 (£2.50) + 2% of the remaining balance of the final selling price
£300.00 - £599.99
5.25% of the initial £29.99 (£1.57) + 3% of the initial £30.00 - £99.99 (£2.10) + 2.5% of the initial £100.00 - £199.99 (£2.50) + 2% of the initial £200.00 - £299.99 (£2.00) +1.5% of the remaining balance of the final selling price
5.25% of the initial £29.99 (£1.57) + 3% of the initial £30.00 - £99.99 (£2.10) + 2.5% of the initial £100.00 - £199.99 (£2.50) + 2% of the initial £200.00 - £299.99 (£2.00) + 1.5% of the initial £300.00 - £599.99 (£4.50) + 1% of the remaining balance of the final selling price
No charge
The Final Value Fee for a Multiple Item (Dutch) Auction listing is determined by taking the Final Value Fee of the lowest successful bid and multiplying it by the number of items sold.
The following Insertion Fees and Final Value Fees apply to the following categories:
Books, Comics & Magazines (excluding the Accessories sub-category)
DVDs, Film and TV (excluding the Accessories/Storage, Film Memorabilia and TV Memorabilia sub-categories)
The Games sub-category of Video Games (change does not apply to the other sub-categories of Video Games)
Music (excluding the Music Memorabilia and Accessories/ Storage sub-categories)
Mobile and Home Phones (excluding the Mobile Phones with Contracts sub-category)
Computing
Consumer Electronics
Photography
Insertion Fees for Buy It Now listings in Shops differ. Please refer to the Shops Help page for the fees.
Starting Price
£0.99 or more
Notes:
All listings must start at £0.99 or greater. Sellers are not permitted to start a listing in Buy It Now format for under £0.99.
If your item does not sell or if your buyer does not pay, you will not be eligible to get a relist credit for your insertion fees.
You pay the same Insertion Fee to list multiple identical items in the one listing as you would to list an individual item. For example, say the Insertion Fee payable for listing 1 item is £0.40. If you list 4 identical items in one listing, the Insertion Fee charged is the same (£0.40).
£0.99 – £49.99
9.9% of the amount of the final selling price up to £49.99
£50.00 - £599.99
9.9% of the initial £49.99 (£4.95) + 5.9%of the remaining balance of the final selling price
9.9% of the initial £49.99 (£4.95) + 5.9% of the initial £50.00 - £599.99 (£32.45) + 1.9% of the remaining balance of the final selling price.
£0.99 - £29.99
5.25% of the amount of the final selling price up to £29.99
5.25% of the initial £29.99 (£1.57) + 3% of the initial £30.00 - £99.99 (£2.10) + 2.5% of the initial £100.00 - £199.99 (£2.50) + 2% of the initial £200.00 - £299.99 (£2.00) + 1.5% of the remaining balance of the final selling price
The Final Value Fee for a Multiple Item Buy It Now listing is calculated per item sold, based on the final selling price of the item.
Media products
Media products refer to items listed within the following categories:
Technology products
Technology products refer to items listed within the following categories:
High-volume sellers registered as a business on eBay may qualify for a discount on fees. Get more details.
You can add optional features to help increase bids and chances of selling success.
Feature
Short duration (3, 5, 7 or 10 days) - Auction and Buy It Now
30 days - Buy It Now only
Gallery
Free
Gallery Plus
£0.95
£2.85
Listing Designer *
£0.07
£0.21
Scheduled Listings **
£0.06
Item Subtitle
£0.35
£1.05
Bold
£0.75
£2.25
Highlight
£2.50
£7.50
Featured Plus!
£14.95
£44.95
£3.95
£11.95
Featured First
£134.95
£35.95
Buy It Now (auction only)
£0.99 - £4.99
N/A
£30.00 or more
International site visibility (auction only)
£0.01 - £4.99
£5.00 - £29.99
List in Two Categories
Double the insertion and listing upgrades fees (excluding Scheduled Listings)
*Fees are not charged when using Listing Designer themes in Turbo Lister or when the seller is subscribed to Selling Manager Pro at time of listing creation.
** Users of Selling Manager Pro are exempt from Listing Scheduling fees.
Reserve Price
Fee
£50.00* - £4,999.99
2% of the reserve price
£5,000.00 and more
£100.00
£50.00* or more
*On eBay.co.uk, sellers who wish to use a reserve price must set the reserve price to be equal to or greater than £50.00. Sellers are not permitted to set a reserve price level of less than £50.00.
Note: See an example of how reserve fees are calculated.
First picture
Each additional picture
£0.12
£0.36
Picture Pack
1-6 pictures
£0.90
£2.70
7-12 pictures
£1.35
£4.05
Picture Manager
50 MB
£4.99 / month
250 MB
£9.99 / month
1 GB
£19.99 / month
Supersize Image
£0.60
£1.80
Listing Tool
Turbo Lister
Selling Manager
Selling Manager Pro
Sales Reports
Also learn more about eBay Motors Fees Classified Ad Fees eBay Shops Fees Seller Discounts PayPal Fees Paying your eBay seller's fees Invoicing procedures and payments
Notes about eBay fees:
In the event your seller account is suspended for any reason, any amounts due on your Seller account will immediately become due and payable. eBay reserves the right to immediately charge any amounts you have not previously disputed to the billing method that you are using.
Fees pay for the right to sell on eBay. There are times when your listing may not appear when using a keyword or category search until several hours after you have created it. Therefore, eBay cannot guarantee exact listing durations. Sellers do not purchase exclusive rights to web pages on eBay. We may, in our sole discretion, and without your consent or payment to you, place third-party advertisements on any web page within our site.
Insertion fees and optional feature fees are charged at the time of listing and are non-refundable.
eBay requires payment in full each month on accounts with balances of £1.00 or greater. eBay may suspend your account for non-payment of eBay fees. If you have not paid your outstanding eBay fees after our reminders and warnings, eBay reserves the right to refer your account to an outside collection agency for collection of the outstanding eBay fees. Please note that the collection agency will also charge you a proportionate and reasonable fee for the collection of the unpaid eBay fees, which will vary according to the amount owed and which will be payable in addition to the outstanding eBay fees.
If you're looking for more help or have a question to ask, contact us.